It’s day 43 of the lockdown and I’m glad I’m still sane. It’s been that many days since I’ve been working from home and haven’t stepped out of my house. I’ve been drowning with work with occasional breaks during the day. The breaks are usually either for making something real …
Read More »Battle of Natural Ice Creams – Naturals or NIC Natural Ice Cream
What happens when the disposable income of people rise ? There is a wave of new protects, product categories in the market. Let’s take an example of the existing FMCG product segment. There are new categories coming in almost every segment. For instance, let’s talk about biscuits. Earlier you had …
Read More »Assortment of Ice Creams at Eskimos, Gachibowli
Gone are the days then Vanilla, Strawberry or Butterscotch were the most loved flavors of ice cream. Today we have anything and everything like Caramel, Coffee, Kiwi and what not. Moreover we now have dedicated ice cream parlors that serve delicious ice creams. One of the first ice cream joints …
Read More »Ice Cream or Frozen Dessert ? How an advertisement changed my mind
Advertisements in India are seeing a change, change for good. The advertisements now days are more sensible, realistic and always trying to do something innovative. From try to break the stereotypes to addressing social taboos, advertisements have surely come a long way. Long back, I wrote about a couple of …
Read More »Who doesn’t love Ice Creams ?
It was a perfect weekend as I took some time off and thought to visit the bazaar and see the festivities that were in play for the ongoing “Ramzaan” Just came across this wonderful food-joint called Cream Stone, its an ice cream bar. It was my first visit to this place and Whoa ! …
Read More »Ice-Cream fun in winters !!
Everyone enjoys having ice creams. Some like the traditional Vanilla, Butterscotch while many others enjoy the newer ones. I too love ice-creams a lot. Also most of them enjoy eating them in summers. But there are some others who are opposite – they like ice creams in Winters !!!! Chill !! Well, …
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